|
Advertisement |
Commercial Table Manufacturer/Distributor
Advertising Rate
Chiropractic Table website offers the lowest advertising rate with the greatest exposure to chiropractors looking for information on the latest chiropractic tables. No other advertising source offers the opportunity for greater exposure of your table products than the Chiropractic Table website. In these difficult economic times invest your marketing dollar wisely where it will pay off with the best return. Investigate other websites and magazine sources first, compare prices and review the response rates to your last advertisements. Come back and save by promoting your products with us. Advertise with the most visited and promoted web site for table products www.ChiropracticTables.ca
Rates and Specifications 2011
(PDF)
SUMMARY OF ADVERTISING RATES
AD SECTION LENGTH OF TIME RATE PROFILE PAGE ONE YEAR $ 1465.00 FOUR MONTHS $ 775.00 FEATURED TABLE OF
THE MONTHONE MONTH $ 450.00 BANNER AD
ENTRANCE PAGE
672x576 PXS
ONE MONTH $ 795.00 HOME PAGE
672x192 PXS
ONE MONTH $ 595.00 OTHER MAJOR SECTIONS
672x96 PXSONE MONTH $ 425.00 EQUIPMENT REPAIR AND UPHOLSTERY SECTIONS ONE YEAR $ 895.00 OFFICE SUPPLY SECTION ONE YEAR $ 895.00 MONTHLY
NEWSLETTERPER LETTER - SMALL AD
672x252 PXS$ 350.00
PER LETTER - LARGE AD
672x576 PXS CUSTOM$ 475.00
After reviewing our Media Kit if you have any further questions please feel free to - contact by email chiropractictables@gmail.com or Kevin Hill 1.416.487.0258
FOR IN-DEPTH
INFORMATION ON AD RATES
1. Click here for Advertising Rates - Profile Page Ad and Featured Product of the Month
2. Click here for Advertising Rates - Promotional Monthly Newsletter3. Click here for Banner Advertising Rates - Inside Homepage, Entrance Page to website
and banner ads on Chiropractic Table Manufacturers and Massage Table
Manufacturers
4. Click here to Email any questions you may have pertaining to Advertising Rates etc.
WHY ADVERTISE WITH US?
Can doctors of chiropractic and massage therapists find your website on the internet? We couldn't and neither could they that's why we created this specialized internet website.
Just type in Chiropractic Tables and our website is listed first on the first page of the Internet. Is yours?"You have the whole world in your hands when you advertise with www.ChiropracticTables.ca the number one website on the internet for chiropractic table and massage table information. More doctors of chiropractic visit our site than any other for their chiropractic and massage table needs."
· Chiropractic Tables - the internet's number one leading website dealing with chiropractic and massage table information from manufacturers around the world. More chiropractors are visiting www.ChiropracticTables.ca to view and gather information on available table products, offering table manufacturers a greater exposure for their products. Currently our website visitors are viewing in excess of 42,000 individual page hits per month. This increases at various times throughout the year when new students are graduating and setting up a new chiropractic clinic. It has been proven that Internet users prefer websites with a focus towards their specific needs and wants. Chiropractic Tables is a specific niche market website. Our website also offers the not so well known table companies, with a smaller advertising budget, an opportunity to promote their products to a larger domestic and international audience.
· Chiropractic professionals rely on Chiropractic Tables to keep up to date with the latest innovations from table manufacturers. You can promote your latest table designs and product promotions within a matter of hours. With a magazine advertisement you would have to wait two to three months for your table promotions to appear.
· Monthly newsletters, another great opportunity to promote and advertise your products. Monthly newsletters are sent directly to chiropractic professionals interested in the specific table products and services we advertise. Ad cost $315.00 - $375.00 per newsletter.
· Chiropractors no longer have to spend endless hours searching the internet for information on the latest chiropractic tables. Just type in Chiropractic Tables and our website is listed first on the first page of the Internet. Until the establishment of our website chiropractors were only aware of the table manufacturers they utilized in college (one or two main manufacturers bypassing all other table companies). Chiropractors also found in their search of the Internet for tables most companies were not listed properly and were difficult to find or not found at all. All table information from around the world is now available in one convenient place giving your company greater exposure to the largest number of established chiropractors and new graduates looking for table products.
· Your company table brand receives greater exposure to a larger audience. There are over 80,000 chiropractors with 7500 to 7900 new students graduating and joining the profession this year not to mention the number of students enrolled in their first to eighth semester in chiropractic colleges around the world.
· Qualified Sales Leads Generation. When a Chiropractor logs onto our website they are specifically looking for information dealing with chiropractic and massage table products and services, not other products.
· Save on Sales Commissions and associated Costs. In most cases the profit from selling just one basic table would cover the cost of your profile page on www.ChiropracticTables.ca for a period of one year, not to mention the increase in your profit margin.
· Chiropractic professionals use Chiropractic Tables as their first source when looking for chiropractic table information and suppliers. Once they have used our website they keep coming back to view the various table companies and their products as they go through their selection process (5-7 times during the same month). With a magazine Ad a chiropractor may wait a while to read the magazine and view your table product, if at all. The reading rate of these various magazines is low. The costs of these Ads are high (2-3 times higher than the price of a profile page on our website). You can find numerous reports on the internet giving you the readership statistics and price of Ads in various chiropractic profession magazines.
· Cost Effective Over Other Advertising Media - One year Ad space costs less than a 1/4 to 1/2 page Ad in a professional magazine (in many cases table suppliers have mentioned they received little or no response from magazine Ads.). Your company will also benefit from the exposure to a wider audience from around the world. How many advertisements in magazines have you placed during this recession and received very little response if any? How many tables would you have had to sell for the profit to pay for these Magazine and Google Ad Sense ads?
· Is your website pulling in the chiropractic traffic needed for sales? – With a Profile Page on Chiropractic Tables our customers have access to your company website via a direct link from our site. Companies are now receiving numerous hits on their sites originating from ours. We also forward any inquiry to us for information on a specific table to that manufacturer.
Examples of the cost of advertising elsewhere-
Magazine Cost Example - American Chiropractic Association 1/4 page Ad $1370.00, Dynamic Chiropractor 1/4 page Ad $1199.00 and DC Products Review 1/4 page Ad $1700.00 for color.
Internet Product information pages on other websites can cost from $450.00 - $1200.00 a month (Note: their websites are not as specialized as www.ChiropracticTables.ca, a specific niche website geared to one specific product).
Cost of Ad Sense Ads can also cost a fair amount per month for click through advertising on the Internet. ($200.00 - $300.00 per month or more especially if you want to buy premium space above our website which two to three companies do each month.)
Internet - More Chiropractors per month come to www.ChiropracticTables.ca direct to search for the latest in table products than any other media. During each visit a Chiropractor will view 5-8 different table products and will come back 4-8 times during the month to look over the various table offerings and access the various table websites direct through our website. We also forward any direct inquiries to us by the doctor to the table companies they are interested in.
Advertising Rate - Profile Page Ad and Featured Table of the Month Ad (Go to website at www.ChiropracticTables.ca to view various company profile pages.) Ad can be up to five web pages long.
Rates and Specifications 2011
(PDF)
Advertising Rate for Profile Product Page
Advertising Rate for Featured Table of the Month Ad
Four Months Rate
$ 775.00
Per Month Rate
$450.00
One Year Rate
$1465.00
Your Profile Page should include the following:
- Profile Page should include pictures of your tables, logo, address, contact information etc along with a brief description of your company and products/services.
- Please include your phone number, email address, street address and website address so we may add a direct link to your website for people to contact you. We will also add a copy of your website homepage to your listing.
- We would like to suggest your company supply a 30 second to one minute video clip showing how your table works, to embed on your profile page, if the video is longer we will provide a direct link to your website for the Chiropractor to view. When taking the video we suggest you walk around your table pointing out the main features of how it works in adjusting patients pointing out the advantages of using your table etc. Take close-up shots of the headpiece, thoracic, pelvic and leg extension areas. You can see on YouTube examples of this and also on our home page. We find the biggest problem Chiropractors have commented on is to see how the table product works especially in the case where there is not another Chiropractor in their area who has one of your table products they can visit. It is a lot easier to sell a table half way around the world or across the country if you can show a video demonstration of your product on the internet. Increases your chances of closing a sale. Send us samples and we will help guide you through this process.
- We would also suggest you add recommendations on your profile page from your current list of customers. 3-5 recommendations will do.
- Please include an estimate on the cost of shipping and handling to different parts of the country, time when their order will be ready along with some information on financing if available.
- Add a sample of upholstery colors. Please check your color swatches against how they would appear on a computer monitor. Scan and match your swatches as close as you can, we can do this for you if need be. Indicate if your company supplies replacement upholstery covers in sets or individual pieces and at what cost.
- Include an outline of your warranty, service availability in case of repairs and any documents on leasing/financing.
- Put together your product information into a PDF document for the customer to download and read at their leisure.
- Any monthly promotions you are offering can be placed with a link from our Monthly Table Specials page.
- We are available to help you and your company through these various steps of promoting your table products and services on the Internet. Chiropractic Tables is only interested in promoting the best available products to the Chiropractic profession.
Sample Profile Page Advertising (Basic Layout)
Hill Laboratories Company
Air Flex
Air Drop HA90C
Hi Lo Table
HA 90
Hill Labs is synonymous with VALUE...durable, well-designed and affordable treatment tables sold and serviced through our extensive dealer network across the United States and the world.We invite you to explore the wide variety of Hill Labs products and leasing options to determine just the right Hill model for you. Or, design your own "Dream Treatment Table or Chair" from our many available options.
Table Brochures Downloads
VIEW VIDEO CLIP OF PRODUCT
Hill Laboratories A-F-T Auto-Flexion-Table Video
http://www.youtube.com/watch?v=BaWLVFcn3WwHill Anatomotor Traction-Massage Table Video
http://www.youtube.com/watch?v=QTf4XUJj_-g
Product Information Request Form
Hill Laboratories Company
3 N. Bacton Hill Road, P.O. Box 2028
Frazer, PA 19355
Direct access to company website for further detailed information on full line of products:
Email: Contact Company
Phone 1.610.644.2867 Fax 1.610.647.6297
Toll Free 1.877.445.5020
Rates and Specifications 2011
(PDF)
Advertising Rates - Product Promotional Newsletter – Monthly ( view sample below of our current monthly product newsletter.) Product newsletter will be going out bi-weekly in September.
Small Ad Rate $350.00 per newsletter (Ad supplied by company) Ad size - Width 672Pixels x Height 252 Pixels small Ad. Save more when advertising in two or more newsletters.
Large Ad Rate- cost $475.00 per newsletter Width 672Pixels x Height 576 Pixels large custom Ad. (Ad supplied by company). Save more when advertising in two or more newsletters.
Ad submission deadline for monthly Product Newsletter
NEWSLETTER
DEADLINE FOR AD
NEWSLETTER
DEADLINE FOR AD
July 2011
July 10,2011
January 2011
January 10, 2011
August 2011
August 10, 2011
February 2011
February 10, 2011
September 2011
September 10, 2011
March 2011
March 10, 2011
October 2011
October 10, 2011
April 2011
April 10, 2011
November 2011
November 10, 2011
May 2011
May 10, 2011
December 2011
December 10, 2011
June 2011
June 10, 2011
Sample Newsletter Advertising
February 2012
|
This email is brought to you by Chiropractic Tables |
||||||||||||
|
|
||||||||||||
|
||||||||||||
 |
||||||||||||
|
|
||||||||||||
 |
||||||||||||
 |
||||||||||||
 |
||||||||||||
 |
||||||||||||
 |
||||||||||||
|
|
||||||||||||
|
|
||||||||||||
|
|
||||||||||||
Banner Ad Rate - Home page location for one month $595.00 (sample size of banner ad) 672 x 192 pixels. Link to your website. Ad supplied by advertiser.
Banner Ad Rate - Entrance page to website for one month $795.00 (sample size of banner ad) 672 x 384 pixels. Up to 672 x 672 pixels. Link to your website. Ad supplied by advertiser.
Banner Ad Rate - Chiropractic Table Manufacturers or Massage Table Manufacturers section for one month $425.00 (sample size of banner ad) 672 x 96 pixels. Link to your website. Ad supplied by advertiser.
Rates and Specifications 2011
(PDF)
Email any questions you may have pertaining to Advertising Rates etc.
Email Information Request Form
Kevin Hill
111 Lawton Blvd., Suite 708
Toronto, Ontario
M4V 1Z9Once payment has been made and your Ad received via email, your Ad will be posted within 24-48 hours. For further information and help with your Ad please contact us at Toronto 416-487-0258 or email us using the above form.
Rates and Specifications 2011
(PDF)
Now accepting payment via credit card.
Chiropractic Market Statistics – Sample figures of potential markets for your products and services.
Doctors of Chiropractic are licensed across Canada. Total number of DCs 7300
Doctors of Chiropractic in England - The number of chiropractors practicing in England rose dramatically following the successful establishment of the Anglo-European College of Chiropractic in 1965. The United Kingdom has more chiropractors now than in the other European nations. The British Chiropractic Association (BCA), founded in 1925, represents over 50% of United Kingdom chiropractors, and according to it, registers 1150 practicing members. In 2006, 2,300 chiropractors were registered with the General Chiropractic Council, a body established by parliament to regulate and develop the chiropractic profession. Since 2001, the title of “chiropractor” has been protected by law in England.
Doctors of Chiropractic in Australia – Total number of DCs 2400
Doctors of Chiropractic New Zealand – Total number of DCs 400
Doctors of Chiropractic United States – Total number of DCs 70,000 – 87,000 by 2015
Chiropractic is the fastest-growing and second-largest primary health care profession.
There are approximately 70,000 doctors of chiropractic (DCs) in active practice in the United States spread from rural areas to inner cities. More than 10,000 students (18,000 internationally) are currently enrolled in chiropractic educational programs accredited by a federally-recognized body (CCE).Doctors of Chiropractic are licensed in all 50 states.
DCs have been licensed and recognized for many decades in all states, the District of Columbia and Puerto Rico.How many chiropractors graduate annually?
In Canada, approximately 200 students graduate with a doctorate in chiropractic annually. Approximately 170 of those are from CMCC, and 30 are from UQTR. Of those 200 graduates, about 120 are women, 80 are men and only 150 go on to practice (see related links: Canadian Institute for Health Information).
In the USA, between academic years 1996 and 2001, chiropractic schools graduated about 3700 students each year; however, between 2001 and 2003, the annual number of chiropractic graduates decreased to about 2500 (See reference below). Currently the number has increased to 3800 – 4000 graduates (projected 2008- 2015) with 87,000 licensed chiropractors in the United States by 2015.
References: The supply and demand of chiropractors in the United States from 1996 to 2005. Alternative Therapy Health Med. 2009 May-Jun; 15(3):36-40.
The following information from the Federation of Chiropractic Licensing Boards.
As of December 2008
As of December 2009
Active
New
Resident
Non-Res
Active
New
Resident
Non-Res
Alabama
802
37
644
163
807
27
670
137
Alaska
232
19
---
---
245
16
---
---
Arizona
2,463
109
*
*
2,415
89
1,928
464
Arkansas
494
18
*
44
512
11
*
45
California
13,851
375
12,503
1,348
13,812
336
12,492
1,211
Colorado
2,480
138
2,187
293
2,237
126
1,770
466
Connecticut
1,017
42
859
158
1,029
38
892
147
Delaware
332
47
*
*
340
34
*
*
Dist of Columbia
88
15
---
---
81
14
---
---
Florida
4,881
262
4,353
558
4,923
149
4,436
589
Georgia
3,075
*
*
*
2,997
---
---
---
Hawaii
487
*
338
261
501
*
352
279
Idaho
534
44
461
73
558
48
482
76
Illinois
3,848
*
*
*
4,106
*
*
*
Indiana
1,068
*
*
*
1,149
*
*
*
Iowa
1,520
110
1,343
177
1,645
99
1,422
223
Kansas
775
26
761
145
946
26
944
177
Kentucky
866
68
818
445
874
57
1,216
163
Louisiana
552
29
509
90
638
44
563
124
Maine
377
*
*
*
389
*
*
*
Maryland
785
46
747
38
723
46
719
38
Massachusetts
2,039
83
*
*
2,123
78
*
*
Michigan
2,938
147
2,465
473
2,909
108
2,430
479
Minnesota
2,563
116
2,396
159
2,563
116
2,396
159
Mississippi
334
17
275
59
334
0
383
51
Missouri
2,187
133
1,817
370
2,139
103
1,831
308
Montana
366
9
339
156
374
29
339
156
As of December 2008
As of December 2009
Active
New
Resident
Non-Res
Active
New
Resident
Non-Res
Nebraska
506
52
478
28
565
59
547
18
Nevada
600
*
*
*
641
*
*
*
New Hampshire
450
25
340
110
421
24
336
85
New Jersey
3,372
73
*
*
3,244
*
*
*
New Mexico
508
15
420
160
508
15
420
160
New York
5,830
163
4,786
911
5,400
170
4,592
772
North Carolina
1,946
110
1,553
393
1,997
110
1,591
406
North Dakota
286
*
*
14
296
*
*
11
Ohio
2,235
72
2,138
97
2,235
72
2,138
97
Oklahoma
773
*
*
204
790
*
*
181
Oregon
1,378
108
1,334
353
1,417
91
1,386
338
Pennsylvania
3,914
*
*
*
4,168
*
*
*
Rhode Island
263
*
*
*
282
*
*
*
South Carolina
1,441
106
1,016
425
1,569
114
1,081
488
South Dakota
338
11
338
90
352
22
352
97
Tennessee
1,125
*
*
*
1,034
---
971
---
Texas
4,602
247
4,425
177
4,722
286
4,560
182
Utah
827
*
*
*
846
---
---
---
Vermont
224
15
170
54
243
15
181
62
Virginia
1,155
---
*
*
1,212
---
*
*
Washington
2,288
*
*
*
2,288
---
---
---
West Virginia
327
19
254
73
331
15
251
80
Wisconsin
2,181
82
1,854
327
2,181
82
1,854
327
Wyoming
200
7
132
68
203
13
136
67
Puerto Rico
187
7
142
45
187
7
142
45
Virgin Islands
28
*
*
*
28
*
*
*
*Current information not available ---Information not tracked
RATIO OF LICENSES TO POPULATION BY JURISDICTION
Territory
Population
(x 1,000)
as of 7/20082008
Active
Licenses2008 Ratio
of DCs to
Population
Population
(x 1,000)
as of 7/20092009
Active
Licenses2009 Ratio
of DCs to
PopulationNew South Wales
6,967
1,414
1 / 4,927
7,100
1,414
1 / 5,021
Victoria
5,298
1,492
1 / 3,551
5,428
1,492
1 / 3,638
Territory
Population
(x 1,000)
as of 7/20082008
Active
Licenses2008 Ratio
of DCs to
Population
Population
(x 1,000)
as of 7/20092009
Active
Licenses2009 Ratio
of DCs to
PopulationAlberta
3,596
912
1 / 3,943
3,688
912
1 / 4,044
British Columbia
4,384
926
1 / 4,734
4,455
926
1 / 4,811
Manitoba
1,206
250
1 / 4,824
1,222
250
1 / 4,888
New Brunswick
747
60
1 / 12,450
750
60
1 / 12,500
Newfoundland /
Labrador
506
53
1 / 9,547
509
50
1 / 10,180
Nova Scotia
937
102
1 / 9,186
938
102
1 / 9,196
Ontario
12,936
3,540
1 / 3,654
13,069
3,696
1 / 3,536
Prince Edward
Island
140
8
1 / 17,500
141
8
1 / 17,625
Quebec
7,754
1,146
1 / 6,766
7,829
1,146
1 / 6,832
Saskatchewan
1,014
170
1 / 5,965
1,030
174
1 / 5,920
LICENSURE STATISTICS BY JURISDICTION
2007
2008
2009
Territory
Active
New
Res
Non-Res
Active
New
Res
Non-Res
Active
New
Res
Non-Res
New South Wales
*
*
*
*
1,414
*
*
---
1,414
*
*
---
Victoria
1,335
*
*
*
1,492
*
*
*
1,492
*
---
---
Alberta
898
*
*
*
912
*
*
*
912
*
*
*
British Columbia
926
*
*
7
926
*
*
7
926
55
*
7
Manitoba
248
14
248
*
250
7
*
*
250
10
*
*
New Brunswick
60
3
54
6
60
3
54
6
60
3
60
0
Newfoundland/
Labrador
49
3
*
*
53
5
*
*
50
5
50
0
Nova Scotia
*
*
*
*
102
9
110
0
102
8
102
0
Ontario
3418
241
3325
125
3,540
278
3,410
91
3,696
256
3,510
85
Prince Edward
Island
8
0
7
1
8
0
7
1
8
0
7
1
Quebec
1,146
44
1090
55
1,146
44
1,090
55
1,146
44
1,090
55
Saskatchewan
171
*
*
*
170
*
*
*
174
*
*
*
Rates and Specifications 2011
(PDF)
